How it works

A new roof,
bought like everything else.

No home visit. No kitchen-table pitch. No haggling. You get a satellite-measured price in about 60 minutes, choose what you want, and we handle the rest — permits, materials, licensed crew, cleanup, and warranty.

The process

Six steps. No salesperson in any of them.

Here is the entire process, start to finish — what happens, when it happens, and the doubt each step removes.

  1. 01

    Drop your address

    60 seconds

    We pull satellite and aerial imagery of your home and measure the roof — every facet, pitch, valley, and ridge — automatically. No one schedules a visit. No one knocks on your door.

    Removes the doubtHow can they price my roof without seeing it?

  2. 02

    See three fixed prices

    Instantly

    Good, Better, Best — each an all-in number. Materials, labor, tear-off, permits, haul-away, and the manufacturer warranty are already in the price. Nothing gets added later. Most homeowners pick the middle one.

    Removes the doubtIs this a teaser price? What's the catch?

  3. 03

    Pick color, install week, and how you pay

    A few minutes

    Lock your fixed price and choose a guaranteed install week from the calendar. Pay in full, use an insurance payout, or finance from $89/month at 0% intro APR. Pre-qualifying is a soft credit pull only — it won't touch your score.

    Removes the doubtCan I afford this, and when will it actually happen?

  4. 04

    Meet your crew — before they arrive

    After you book

    Your crew shows up in your dashboard the moment you confirm: name, photo, contractor license number, insurance certificate, and manufacturer certification. Not a faceless installer you've never met — a credentialed team you can look up.

    Removes the doubtWho is actually going to be on my roof?

  5. 05

    Install day

    Usually one day

    Permits are filed, materials delivered, and before/after photos taken — all tracked in your dashboard. The old roof comes off and the new roof goes on, typically in a single day. The site is cleaned and the warranty is registered before the truck leaves your driveway.

    Removes the doubtWill this drag on for weeks?

  6. 06

    Your dashboard is forever

    Permanent

    Your warranty PDF, permit, insurance certificate, crew credentials, and install photos all live in your dashboard — permanently. Selling your house in three years? It's all still there, and the warranty transfers with the home. Your warranty won't live in someone else's filing cabinet.

    Removes the doubtWhat happens when I need the warranty and they've vanished?

From click to installed in about two weeks.

  1. Day 1

    Satellite quote

    Address in, three fixed prices out — about 60 minutes.

  2. Day 1–4

    You decide

    Pick tier, color, install week, and how you pay. Sign online.

  3. Day 4–10

    We line it up

    Permits filed, materials ordered, crew assigned — tracked in your dashboard.

  4. ~Day 11

    Install day

    Old roof off, new roof on — usually one day. Warranty registered on site.

The product

The roof is the job.
The dashboard is forever.

Traditional roofers vanish 90 days after the check clears. Roofana doesn't. Every document, photo, permit, and credential lives in one place — permanently. The crew is named and licensed before they arrive. The warranty is registered before the truck leaves. Sell the house in three years and it all transfers with it.

  • See your assigned crew’s license # and insurance before install day
  • Warranty registered automatically — not left for you to chase
  • Permit, photos, and certificates you can pull up years later
See how it works
Your roof · 123 Maple Ave
Active
  • Roof details
    28.4 squares · 6:12 pitch
    Measured
  • Your estimate
    Good · Better · Best — fixed
    Locked
  • Crew assigned
    Marcus Thompson · GAF Master Elite
    Lic. #2604-…
  • Permit status
    City of record · inspection set
    Approved
  • Install photos
    Before / after · timestamped
    Saved
  • Warranty vault
    25-yr material + 5-yr workmanship
    Transferable

Illustrative dashboard · your live view unlocks at checkout

In writing

The promises are specific on purpose.

Vague guarantees protect the company. Specific ones protect you. Here are ours.

28-day install — or $500

Pick your week at checkout. If we miss the window on our end, we credit you $500. Weather delays are on us.

Satellite-accuracy guarantee

Your price is measured from aerial imagery, then locked. If the measurement is off, you don't pay the difference.

Best-price promise

Show us a licensed, insured competitor's written quote for the same scope and we'll beat it.

Ready when you are

See your three prices.
Then pick one.

Drop your address and watch your roof get measured. No card, no call, no commitment.

Or call (414) 404-ROOF·No home visit · No sales pitch · No surprises
Get free quote →